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Kid Rock Joins Campaign to Support Homeless Veterans

Image courtesy of Clay Patrick McBride (via ABC News Radio)
Image courtesy of Clay Patrick McBride (via ABC News Radio)

Kid Rock has joined more than a dozen celebrities in a new campaign to raise awareness about the plight of homeless U.S. military veterans. The initiative, organized in conjunction with the Ohio-based Veterans Matter program, seeks to raise money to help vets find a place to live.

The artists have recorded audio and video spots asking for donations by visiting VeteransMatter.org , or by texting "VETS" to 41444.

"Thousands of vets are homeless and living on the streets of our nation tonight, streets where they are being beaten, robbed and even killed," said Rock in his video statement. "Let's take care of our own."

So far, Veterans Matter has helped find housing for more than 230 veterans and/or their family members in six states. The program's goal is to house 1,000 more by the end of the year.

Other stars who have contributed messages to the initiative include John Mellencamp,  John Fogerty,  ZZ Top' s Dusty Hill  and country artists Kix Brooks , Darius Rucker , Darryl Worley , Emerson Drive and Jennifer Nettles .

Copyright 2014 ABC News Radio